Loyalty trends & best practices

500friends, a Merkle Company Named a Leader among Loyalty Solution Providers

by Julia Leyrer
January 04, 2016

Today, 500friends, a Merkle Company was recognized by Forrester Research as a Leader in The Forrester Wave™: Customer Loyalty Solutions for Midsize Organizations, Q1 2016. The Forrester report assessed the state of the loyalty solutions market and how seven vendors stack up against each other across 40 criteria. The evaluation focused on current offering, strategy, and market presence. 500friends received the highest overall score within the evaluation, supporting its strong, complete offering and vision for continued innovation. The highest individual scores 500friends received were in pricing structure, company performance, and loyalty management. According to the report, 500friends’ “clients praise both the platform and the people. Specifically, they like LoyaltyPlus’s flexibility and ease of use, and indicate that implementations are typically on-time and on-budget.” LoyaltyPlus is our loyalty technology platform. Forrester recognized the major growth 500friends has seen in recent years and cited it for…

500friends Honored as an AlwaysOn Global Top Private Company

by Tiffany Go
July 09, 2013

We are excited to announce, that 500friends has been selected as one of the 250 2013 AlwaysOn Global Top Private Companies for the second consecutive year!... Read more

500friends Selected as a 2013 Red Herring Top 100 Finalist

by Tiffany Go
May 29, 2013

Tiffany Go The team at 500friends works tirelessly to innovate and deliver the very best loyalty solutions for retailers, so we consider it a great honor when we are recognized. We are proud to announce that Red Herring recently chose 500friends as a finalist for the 2013 Top 100 North America award. This... Read more


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